Susan Bradford, FASIDSusan Bradford, FASID
Susan Bradford, FASID and her firm Bradford Design, Ltd. are focused on creating environments and products that create an emotional connection with the target audience. The key tools of our trade are strategic focus and innovation. Our mission is to attract our client’s intended customer and to present products in a way that makes them irresistible.

Retail Stores
Bradford Design, Ltd. has designed specialty stores across the United States and abroad. Her clients include retail stores selling many types of products including gifts, apparel, home accessories, oriental rugs, tabletop, furniture, fireplaces.  Retail design services.

Wholesale Showrooms
Bradford Design, Ltd. has designed five floors for AmericasMart in Atlanta including the award winning Garden’s floors (14 and 15th floors), the Home Textile floors (9th and 10th floors) and the 3rd floor, which was the prototype for 4th, 5th and 6th Area Rug floors. Susan has also designed and merchandised numerous wholesale showrooms in AmericasMart and High Point. . Wholesale showroom design services.

Product Design
Susan has designed products for leading home accessory, hearth and casual furniture manufacturers. In addition to designing original products, we also work with manufacturers to present their products to best advantage including display programs for dealers’ showrooms, merchandise set design and roll out for mass merchant vendors, and product photography set designs.

Publication
An author of many articles on retail store design and merchandising, Susan Bradford’s work has also been widely published in national shelter publications and in trade publications in the home accents, fireplace, casual furniture and gift industries. She has given many seminars on trends, store design, buying and merchandising home accessories.

Awards and Recognition
Susan has been elected as a Fellow of the American Society of Interior Designers in recognition of her contribution to the interior design profession. She has served in many leadership roles including National Vice President of Programs for ASID, President of the GA Chapter of ASID, National Board of Directors of ASID, Vice President of the National Council for the Qualification of the Lighting Professions, and chair of ASID’s Retail Design Specialty. In addition to being certified by NCIDQ (National Council for Interior Design Qualification), Susan is a Registered Interior Designer in the state of Georgia.